“As far as we can discern, the sole purpose of human existence is to kindle a light in the darkness of mere being ”: Carl Jung
To fully apply success factors in marketing planning and decision-
We also ask of success factors the following questions:
What factors can we change?
What factors should we change?
How do we make those changes?
Crafting the brand to create an emotional and motivational appeal
We need to create the right conditions for change then press the right buttons
The impossible is not always impossible, it can just seem that way